Wednesday, 29 May 2013

OUGD402: PPP Presentation



Slide Transcript:

01. Hey everyone my names Samson and I’m a graphic design student. I’m 19 years old and from a small town in Suffolk called Beccles. Moving to Leeds was a slight culture shock for me, I’m used to the countryside and beaches as well as knowing the names of practically everyone in my town. I’ve always considered my self more of a city dweller, but moving to Leeds has taught me that the countryside will always be my home.

02. Moving to Leeds has been the best experience in so many ways and taught me valuable life lessons, before moving here its safe to say I was a bit of a mummy’s boy, I think mentally I have matured loads throughout the year I now know how to use a washing machine, I’m a pretty decent cook, but I still leave my dirty socks all over the place.

03. A change in attitude. Studying for my place on this course was pretty hard, I came straight from A levels, and wasn’t really expecting to get a place here. All in all I was a pessimist. I didn’t have any self belief and often thought my work was inadequate. Gaining a conditional offer on the course really helped boost my confidence and gave me a challenge to work towards in my A levels, it turned out pretty good and I was really pleased with my results. I still struggle with my confidence and self belief, but over the year I feel I have made real progress in changing my attitude towards my self, and try to be more optimistic in all areas of my life, not just my design work and studies.

04. As a designer I feel that I have developed lots over the past year, I feel that my development may have been slower to start with than others on the course and for a while I felt like I was just sailing through it, rather than relishing in the experience and challenging my self as much as possible. I think that as soon as I changed my attitude and started challenging myself a lot more my design worked began to improve; this is reflected in my grades that have continuously crept up, and will hopefully continue to do so.

05. I like clean modernist and functional design. I prefer organized uncluttered design with a clear purpose and meaning. I think over the past year my work has developed dramatically. I prefer muted, monotonous colour schemes with an injection of colour.

06. I think that I have number of strengths that I have shown this year, I think I am hard working and always passionate about what I am doing. I have used my photography skills for a number of briefs this year that has helped show a skill that I have. I think my strongest area of graphic design is editorial, but still want to experiment more within the other fields such as packaging and brand identity

07. Time management is still a major downfall in my work I think that I have made an effort to improve this throughout the year but it is still lacking. Not being well organized and on top of things has often left me feel anxious, nervous and stressed. In the last OUGD406 brief ‘Speaking From Experience’ I planned my time well and was finished in a good amount of time. I struggled with Group work briefs this year often afraid to say my piece and stand up for what I want to, this is something I need to work on. Before starting this degree I did all of my work on Photoshop, it was really hard to come out of my comfort zone and challenge my self to use these programs, I think I have a long way to go to develop my understanding of these but have made good progress this year to learn the basics.

08. The publication I designed for context of practice is my favourite and in my eyes strongest piece of work I have created whilst on the course. I think I had considered every aspect of design and produced a well thought out and planned design. I think that although this is my strongest piece of work it is let down by the essay component that I struggled with.


09. I wasnt happy with this brief. I think it looks rushed and unprofessional. This is an example of work I left till the last minute, as a consequence its un developed and not up to standard.


10. I’ve found it really interesting learning about colour theory, it really interested me and I loved the scientific side to it. Time management has been a massive learning curve for me, I feel that I have learned what not to do… not leaving everything to the last minute, but I now need to make sure I practice what I preach. I have developed a basic understanding of some of the Adobe software but need to practice further. I have loved going to workshops this year, I’ve found them really interesting, unfortunately I haven't used the facilities such as the print room as much as I would like to but plan to do so next year.

11. I am inspired by a number of different things. In particular modernism an the Bauhaus. More current influences include Anthony Burrill, Massimo vignelli, isidro ferrer and Si Scott. I also have a subscription to Wallpaper magazine, which I love. I find inspiration from a number of different resources including blogs such as graphic design and tattoos, Designspiration.

12. Over the summer and during the 2nd year I plan to develop my design work, as I feel I am now at a place where I know what I want to be doing but dont have all the skills to get there. I want to visit lots of galleries and museums over the summer and maybe contact some agencies and designers that I like in order to start networking.

Friday, 24 May 2013

OUGD402: PPP It's Up Yo You


DESIGN PROCESS:

From my research i have decided to make a pack comprising of a business card, book and dvd form of my presentation. I'm planning on cresting a functional folder like design, rather than an elaborate over the top box.



LOGO DESIGN:


 

I was looking to create a logo that is clean simple and clear. This is the logo design I decided to use, I think it really shows mw as a designer. The letters play with the idea of hierarchy of text. The simple muted design is also highlighted by the bright pop of yellow used in the square. The 

BOOK DESIGN:

I Started off by creating some different thumbnails of proposed page layouts.





Here are some hand drawn layouts that i have created. I always find it easier to start with a paper and pen, and then move on digitally afterwards. I think that physically drawing layouts helps me visualise my ideas and realise them in a  more systematical way.



Next I moved on to digitalising my layouts. This helps me see my ideas in a regimented neater format.


This is my favourite layout thumbnail. I think it is simple and effective. I want to make sure my book is both legible and readable, choosing a simple page layout such as this will help aid that.


Here is one of my double page spreads. I have tried to make it consistent with my logo design by incorporating the yellow square.


I have used this layout throughout my book to help break up the repetition of the layout above. I think it works really well as a page breaker and adds a new dimension to the book.

BINDING:

For my binding process I decided to use a saddle stitch method which involved sewing the book together. I chose this method as I think it shows my interest in crafts and manual techniques. I also though it would add a personal touch and high quality finish to the book.


I started the process by making holes down the spine of the book, making sure they were evenly spaced, and there was an odd amount of holes.









Contact information flyer.

CD case





Monday, 6 May 2013

OUGD406 Speaking From Experience: Evaluation

EVALUATION:

I think that over all my work for this brief was good. I feel that i created a decent amount of work for the time period provided. My work developed as the weeks progressed and my end result had strayed from my original brief slightly, however i think it serves the purpose and if i was a first year student i would be pleased to receive this. I also increased the work load adding a publication after it was suggested from one of the crits that i needed enough work to show for the whole period of the brief.

I think that the downfall of my project was time management, unfortunately i didn't plan my time sufficiently enough and consequently didn't get to try as many different techniques as i wanted to. Saying this, i think that the method of production i chose suited my end result. 

Friday, 3 May 2013

OUGD406: Speaking from experience Crit

CRIT:

In prior preparation for the crit we had to produce a set of design boards outlining our concept, method of production and method of distribution. We had to present our initial ideas to Simon and 3 of the 3rd year students as well as a selection of our peers.




FEED BACK:

The general feedback that I received from the crit was positive. Everyone like my ideas. One of the 3rd years mentioned that my design boards above, looked like news paper articles, and maybe I should think about creating a publication to go the posters. This was something i had consider to make sure i had a decent proportion of work to show for the final submission. I think my crit went well, i need to start designing and generating ideas. Taking some designs to the crit would have proved more beneficial as i could have gained feedback from the content of my work, not just the concept.